Playback speed×Share postShare post at current timeShare from 0:000:00/TranscriptAre you in a category of one? You should be!A recording from Dean Seddon's live videoDean SeddonMay 12, 2026ShareTranscriptAre you in a category of one? You should be!Stop being a better competitor.Be the only choice available.Hit these Category of One dominos.Get more from Dean Seddon in the Substack appAvailable for iOS and AndroidGet the appDiscussion about this videoCommentsRestacksSignalSubscribeAuthorsDean SeddonRecent PostsHow To Be Known, Create Demand And Win ClientsJun 5 • Dean SeddonThe infrastructure you need to convert (and sell)May 15 • Dean SeddonWhy your content isn't convertingMay 11 • Dean SeddonHow to get 2-3 clients a month on LinkedInMay 9 • Dean SeddonThe Jesy Nelson LessonMay 4 • Dean SeddonA LinkedIn Profile That PRE-SELLS for youJan 31 • Dean SeddonWhy Great People Suck at Social Media (and it’s not their fault)Jan 3 • Dean Seddon